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November 29.2025
2 Minutes Read

Transforming the West End: What the New Mall Redevelopment Means for Atlanta

Conceptual image of West End Mall redevelopment in Atlanta.

Big Changes Are Coming to the West End

As the long-closed West End Mall prepares for demolition, excitement grows for what's to come. Andrew Katz, co-founder of The Prusik Group, shared plans for the expansive redevelopment, which promises to reshape the neighborhood significantly. The future One West End will not only span 12 acres but will also feature vibrant retail spaces, including a grocery store and fitness center, and over 800 mixed-income rental units. This reinvention comes as part of a broader $450 million effort to breathe new life into a space that has struggled for years.

What's In Store for Local Residents?

The redevelopment of the West End Mall aligns with community feedback, intending to create a space that serves both residents and visitors. "People can come shop in the West End, and also live in the West End," Katz noted, reflecting on plans that cater to various lifestyles. This initiative not only seeks to provide essential services and housing but also emphasizes leisure activities, inviting people to dine, gather, and simply enjoy their surroundings.

Community Engagement: The Key to Success

Local engagement plays a critical role in the redevelopment process. Discussions within the West End Neighborhood Development (WEND) highlighted the need for community feedback on various proposals, especially concerning affordable housing. This underscores a shift toward more inclusive practices where residents are consulted in decision-making processes. As the City of Atlanta plans to rezone a site for housing, community leaders are ensuring that voices are heard before final votes are cast.

From Stalled Plans to Promising Future

This transformation of the West End Mall follows years of abandoned efforts and failed proposals. However, with new partnerships and funding from the City of Atlanta and development agencies, optimism fills the air. Local stakeholders hope that this project will serve as a springboard for further developments in the area, attracting more businesses and residents alike, heralding a new era for the West End historic community.

Why This Matters

The future of the West End Mall is more than just a construction project; it's a symbol of rebirth for a community longing for revitalization. This venture stands to enhance local economic stability and foster diverse living arrangements, reflecting a conscious effort to integrate affordable housing within a prosperous commercial landscape. As residents eagerly await these developments, it’s a reminder of the power of community voices in shaping local infrastructure.

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01.15.2026

Hungry AF Expands: Discover Their New Location Opening Soon

Update Hungry AF: A Growing Local Favorite The vibrant Atlanta food scene is about to get even better with the news that Hungry AF is planning to open a new location at 842 M.L.K. Jr. Dr. SW, a spot that previously housed a barber shop. This fast-casual brand, founded by Anthony “Kodak” Harris, Chris Berry, and Kevin Edwards, is not just expanding; it's making a significant impact in the community since its inception in 2022. The Menu That Shakes Things Up Hungry AF has gained a loyal following across Metro Atlanta thanks to its unique fusion menu. The brand is known for its “world famous pasta,” signature wings in a variety of flavors, spicy hibachi rice, delectable Philly cheesesteaks, and smash burgers. These offerings reflect an inventive approach to traditional comfort foods. As the new location comes into view, fans can expect to relish the same creativity that has made previous spots so popular. Expanding Presence: What’s Next? In addition to the new spot on M.L.K. Jr. Drive, Hungry AF is already in the works for additional locations. They've hinted at openings in Buckhead, Conyers, and Marietta, signifying a robust growth strategy. Many potential customers are looking forward to tasting their favorite dishes in even more convenient locations. Why Local Restaurants Matter The rise of restaurants like Hungry AF speaks volumes about community engagement and support. Local eateries often bring a unique flavor that chain restaurants can’t replicate. They foster a sense of belonging, knotted together with memories and experiences from family dinners to hangout spots with friends. When a local brand thrives, it paves the way for more such establishments, enriching the community with diverse options. Trends in the Food Industry As Hungry AF prepares for its new location, it's vital to examine the trends shaping the fast-casual sector. People increasingly seek meals that combine convenience with quality. The integration of takeout-only options is becoming more preferable due to the rise of food delivery apps and busy lifestyles. As consumers prioritize speedy yet satisfying dining experiences, Hungry AF appears to be right on trend. Community Connections: A Hub of Togetherness For many residents, food is an emotional anchor that connects them to their heritage and community. As Hungry AF opens its doors to a new audience on M.L.K. Jr. Drive, it promises not only to deliver food but to create a space promoting connection. Local restaurants are where friendships blossom, families gather, and adventures in culinary exploration begin. Every new location has the potential to become a cherished gathering spot. What’s Next for Hungry AF? While the opening timeline for the new M.L.K. Jr. Drive location remains uncertain, the anticipation continues to build. Hungry AF's founders are committed to quality and community, suggesting a thoughtful approach as they finalize their new restaurant. As they craft the future, they are not just creating a restaurant but fostering an experience where flavors and love intertwine. Your Next Bite Awaits! Are you excited to try out Hungry AF’s latest offerings? With their commitment to great food and community spirit, this new location is a chance to engage with your neighbors over delicious meals. Keep an eye out for opening details and get ready to savor food that not only fills your belly but also warms your heart. They are here to stay, and we can’t wait to enjoy what’s next!

01.15.2026

El Tesoro Expands in Atlanta: What to Expect from Their New Location

Update El Tesoro Takes a Bold Step in Atlanta's Culinary Scene El Tesoro, the beloved taco restaurant, is making headlines with its big move to a full-scale space in the bustling Lee + White development in the West End. After a successful run as a pop-up inside Wild Heaven Brewing, the brand is set to take control of its own destiny in a spacious 8,600-square-foot location previously occupied by Best End Brewing. Slated to transition in March, this move signifies more than just expansion; it reflects a confident evolution for the El Tesoro brand. Growing Roots in the Community Owner Alan Raines expressed that the new location is a natural progression for El Tesoro. "We decided the timing was right and the location was right — since it’s only 1,000 feet from where we are — to just go ahead and move," he shared. This independent space will mark the restaurant's third brick-and-mortar establishment, alongside its popular original in Edgewood and an upcoming location in South Downtown. What to Expect at the New Location The expansive space at Lee + White promises an engaging atmosphere with a full bar, ample indoor and outdoor seating, and a patio overlooking the Atlanta Westside BeltLine, making it an ideal spot for dining and socializing. The menu will feature a variety of classic Mexican dishes, including tacos, burritos, tamales, and mulitas. As Raines hinted, the new location will allow for menu expansion and exciting weekly specials, focusing on fresh ingredients and innovative drinks. Community Impact: A Dining Destination The arrival of El Tesoro is significant for the West End neighborhood, which increasingly aims to position itself as a culinary destination. Leo Wiener, president of Ackerman Retail, commented on the positive implications of this expansion. As a local favorite for authentic Mexican fare, El Tesoro is expected to drive even more foot traffic to the area, creating a vibrant social hub for residents and visitors alike. The Bigger Picture: A New Chapter for the West End El Tesoro's move comes on the heels of exciting developments in the Lee + White area. Alongside their expansion, Wild Heaven Brewing is collaborating with the iconic EATS to reintroduce it to Atlanta’s culinary scene, complementing El Tesoro's distinct offerings. This blend of concepts is set to enrich the neighborhood’s dining landscape while fostering a greater sense of community. In Summary: A Bright Future Ahead As El Tesoro embarks on this new chapter, the community can anticipate not just a meal, but an experience rooted in culture and comfort. Raines emphasized, "We’re excited to expand into a permanent space at Lee + White that gives us the opportunity to grow for years to come." For food lovers and community members, this sounds like the perfect reason to celebrate the culinary future of Atlanta. So get ready, Atlanta! With fresh margaritas made from ripe fruits and a cozy environment, El Tesoro at Lee + White aims to be your next favorite gathering spot. Why not plan your visit when they open in March? Support local and enjoy great food—because every meal is better shared!

01.14.2026

Upcoming Midtown Meeting: Exploring Adaptive Reuse for Historic Preservation

Update Adaptive Reuse: A Sustainable Path for Atlanta In a dynamic city like Atlanta, development isn't just about progress; it’s about preserving the stories and history that shape our neighborhoods. This Tuesday, the Midtown Development Review Committee (DRC) will conduct an important meeting to review a new proposal focusing on the adaptive reuse of existing structures, emphasizing the balance between modernization and preservation. Why Adaptive Reuse Matters Adaptive reuse refers to the practice of repurposing old buildings for new uses while retaining their historical significance. This approach not only honors the past but also aligns with sustainable development goals, reducing waste and the environmental impact associated with demolishing structures. In Midtown Atlanta, examples of successful adaptive reuse abound, showcasing how historical buildings can breathe new life into vibrant communities. Recent Project Overview The proposal under consideration proposes to adaptively reuse two existing buildings in Midtown. These buildings could see new functions that cater to the growing demands for mixed-use spaces while contributing to the architectural diversity of the area. As in the past, recent discussions have centered on the intersection of new developments with historic sites, such as the regeneration of the Winnwood Apartments, which are set to retain their historic façade while transitioning into modern living spaces. Community Concerns and Historical Context Historically, Atlanta’s urban landscape has faced challenges when old meets new. The DRC’s agenda will focus not just on the new proposal but also on the implications it holds for the community surrounding historical structures. For instance, the debate around the 14-story mixed-use project that initially proposed overshadowing the Winnwood Apartments sparked significant outcry from local preservationists who feared that towering buildings would threaten the character of older neighborhoods. The adaptive reuse of surrounding buildings aims to alleviate such concerns, enabling growth without loss of identity. The Role of the Midtown Development Review Committee The DRC serves as a critical assessment body that ensures developers consider the community’s needs and historical context in their plans. Recent scrutiny led to developers modifying their projects, such as scaling back the height and density of a mixed-use tower on West Peachtree Street by Tenth Street Ventures. This reflects a growing recognition of the importance of incorporating community feedback into development strategies, especially when historical structures are involved. Transforming Spaces: The Future of Midtown The Midtown area is at the forefront of a growing trend of adaptive reuse, which is becoming a cornerstone of urban revitalization. As the city evolves, such projects not only help in preserving cultural landmarks but also foster a sense of belonging and continuity in neighborhoods that are continually transforming. Stakeholders are urged to remember history while paving the path towards progress. Get Involved in Local Development For residents eager to make their voices heard, attending the DRC meetings is a fantastic opportunity to engage directly with the development process. Involvement can take many forms—from public comments to community advocacy for preserving historic elements within new developments. As cities expand, the synergy between community input and development strategies is vital for ensuring that growth reflects the values of the people who call the area home. As Midtown Atlanta prepares for what promises to be a robust discussion surrounding the upcoming adaptive reuse proposal, community members are encouraged to follow the developments closely and voice their perspectives on preserving their community’s unique character.

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